Siren Marine Extends Its Industry-leading Connected Boat Experience to Canada, Signing KingFisher as Its First Canadian Boatbuilding Partner - Latest Global News

Siren Marine Extends Its Industry-leading Connected Boat Experience to Canada, Signing KingFisher as Its First Canadian Boatbuilding Partner

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TORONTO – Yamaha Motor Canada and Siren Marine today announced the launch of the Siren Connected Boat Experience to the Canadian market. This expansion enables consumers, dealers and boat builders in Canada to leverage the industry-leading Internet of Things (IoT) experience to monitor, track, control and provide maintenance information for the next generation of connected boats.

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“We are excited to bring Siren Marine to Canada. The timing is perfect as we expand our dealer network, improve OEM relationships and attract more marine customers to the Yamaha family than ever before,” said Chris Hawkins, Senior Director, Marine OPE Sales & Field Network, Yamaha Motor Canada. “Now all of our partners and customers can experience cutting-edge Connected Boat technology to enhance ownership of our products and deepen connections between customers, dealers and builders.”

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Siren Marine’s flagship product, the Siren 3 Pro, is a patented third-generation remote monitoring and telematics platform for boats that leads the future of connected boat technology. The Siren 3 Pro operates over a global 4G/5G LTE cellular network with the option to add SirenSat, an offshore antenna for customers not within cellular coverage. Sensor options include wired and wireless sensors, as well as connection to the NMEA 2000® network.

The Siren 3 Pro is equipped with the award-winning Siren Connected Boat mobile app, which combines real-time marine security, multiple and flexible boat monitoring and tracking functions, and convenience features such as digital remote control.

Starting with the 2025 model year, select KingFisher boats will feature Siren 3 Pro as standard.

“We are committed to providing our boat buyers with the latest and greatest technology so they can have a unique and premium ownership experience with a KingFisher boat,” said Baxter Bolton, President of KingFisher Boats. “We have worked closely with the Siren team testing the technology in our boats and are excited to be a part of bringing it to the Canadian marine market.”

Additionally, the Siren Connected app can personalize the boating experience for customers by combining their boat builder’s branding with specific information curated just for them. KingFisher customers receive a fully KingFisher-branded app experience as well as opportunities for custom content such as instruction manuals, videos and how-to information.

Siren 3 Pro and sensors will be available at Yamaha Motor Canada dealers beginning May 1, 2024. The Siren Connected Boat app is free to download from Google Play and the Apple App Store.

For more information, please visit sirenmarine.com or visit your local dealer.

Yamaha Motor Canada was founded in 1973. Since then, the company has expanded to include nine individual product groups and also offers customer service with parts, accessories, lubricants, clothing and service functions. Yamaha continues to expand its presence, serving Canadians from coast to coast with approximately 400 dealers.

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Siren Marine is the industry leader in smart boating technology – enabling boaters to stay connected to their boats anywhere, anytime. The company’s vision is to transform the modern boating experience and pave the way to a fully connected marine industry through innovative IoT Connected Boat® Technology.

This document contains many of Yamaha’s valuable trademarks. It may also contain trademarks of other companies. Any references to other companies or their products are for identification purposes only and do not constitute an endorsement. Siren Marine is a registered trademark of Siren Marine, LLC.

Remember to always follow all applicable boating laws. Never drink and drive. Dress properly with USCG-approved personal flotation device and protective equipment. © 2024 Yamaha Motor Corporation, USA All rights reserved.

View source version on businesswire.com: https://www.businesswire.com/news/home/20240501910160/en/

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contacts

Bradley Massey
Communications and video manager
Yamaha US Marine Business Unit
Cell: (470) 277-9024
[email protected]

Cody McGhee
Senior Marketing Associate – Marine & Specialty Markets
Yamaha Motor Canada
(416) 768-1580
[email protected]

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