Mahindra has finally launched the much-awaited updated version of the XUV 300, the XUV 3XO. This new version brings numerous visual changes and offers many more functions than its predecessor. Mahindra has released a TVC (Television Video Commercial) for the SUV on its official YouTube channel Mahindra XUV 3XO.
The SUV shown in the video is painted Citrine Yellow. In addition, the car is offered in 15 other colors – Dune Beige, Everest White, Stealth Black Plus Galvano Grey, Stealth Black, Dune Beige Plus Stealth Black, Nebula Blue Plus Galvano Grey, Galaxy Gray Plus Stealth Black, Tango Red Plus Stealth Black, Red, Galaxy Grey, Everest White Plus Stealth Black, Citrine Yellow Plus Stealth Black, Deep Forest Plus Galvano Grey, Nebula Blue and Deep Forest.
The 58-second TVC shows the car from all angles and highlights the design changes. The video is mainly about the panoramic sunroof, the first feature in this segment, as the competition only offers a single-pane sunroof. Mahindra has named this feature “Skyroof”. However, the lower variants of the XUV 3X0 offer a single-pane sunroof and only the higher variants get the skyroof. Another big highlight are the completely new 17-inch diamond-cut alloy wheels.
The car’s design changes include a completely redesigned front fascia with all-new headlights. The 3XO’s DRLs are inspired by the larger Mahindra SUVs. At the rear, the car follows the industry trend of networked taillights. Unlike the competition, networked taillights are standard equipment on the 3XO.
This TVC also covers the interior changes. The video mentions that the XUV 3XO features a seven-speaker audio setup from Harmon/Kardon to attract audiophiles. Now let’s discuss in detail what the XUV 3XO offers.
The interior of the vehicle is inspired by the XUV 400 EV. The interior now features multiple soft-touch materials, two 10.25-inch screens (one for infotainment and the other for instrumentation), cruise control, ventilated front seats and dual-zone climate control. It also features a wireless phone charger, connected car technology and Alexa connectivity.
Mahindra has also offered Level 2 advanced driver assistance systems in the 3XO, which is again a first in the segment. Competitors like Kia Sonet only offer Level 1 ADAS.
The Mahindra XUV 3XO is powered by the same petrol and diesel options that the XUV 300 offers.
Engine options include a 1.2-litre turbo petrol engine with 110hp and 200Nm and a 1.5-litre diesel engine with 117hp and 300Nm of torque. A powerful 1.2-litre TGDi turbo petrol engine with 130 PS and 250 Nm of torque is also available.
Transmission options include a 6-speed manual and an automatic. The petrol engines are mated to a 6-speed automatic transmission while the diesel engine is mated to a 6-speed automatic transmission. The SUV is offered in 25 variantswith prices ranging from Rs. 7.49 Lakhs for the base MX1 variant to Rs. 15.49 Lakhs for the top-spec AX7 L Turbo AT.
The Mahindra
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