Victoria Justice
Courtesy of Desert Nights by TAO Group HospitalityFor celebrities at Coachella, the party doesn’t stop when the last artist finishes their performance. Ashlee Simpson, Victoria Justice, Alix Earle and other stars attended the “Desert Nights by TAO Group Hospitality” afterparty on the first weekend of the legendary festival.
From Friday April 12th to Sunday April 14th, artists like Royal wool, Tyler, the Creator, Sabrina Carpenter and other stars thrilled the audience during the festival in Indio, California.
However, the music didn’t end there. TAO’s invitation-only afterparty featured performances from artists such as Skepta, Martinez brothers, cascade And DJ Tennisattracted VIPs including Carpenter and Barry Keoghan, Harry Jowsey, Alessandra ambrosio and more.
Earle — who recapped her Coachella experience on her “Hot Mess” podcast — stayed properly hydrated thanks to the aesthetically pleasing Poppi activation.
Alix Earle
Courtesy of Desert Nights by TAO Group HospitalityTravis Kelce was spotted dancing with his friends at the final performance of the afterparty Adriatic. Alesso also accompanied the EDM duo backstage during their performance.
Simpson and Evan Ross Took a date night to the desert! The pair paired black jackets, while Simpson donned khakis and carried a shimmering silver handbag.
Evan Ross and Ashlee Simpson
Courtesy of Desert Nights by TAO Group HospitalityTAO Group Hospitality kept the party going during the second weekend of Coachella (April 19-21). With performances by Rufus du Sol, SG Lewis, Dom Dolla And John SummitThe second weekend of the Desert Nights afterparty attracted celebrities Dillon Francis, Diplo, Klay Thompson, Dave Grohl, Gryffin, Alesso, Jimmy Tatro, Pasquale, Damon Albarn (blur) and Camilla Cabello.
Cabello, fresh from her surprise appearance with Royal wool At the festival, hit the dance floor at Desert Nights with a celebrity makeup artist Patrick Ta.
“This was TAO Group Hospitality’s largest activation to date at Coachella,” Pavan Pardasanisaid the CMO of TAO Group Hospitality. “Having had very successful weekends, it was great to work with incredible brand partners like Poppi and PATRÓN to bring our event to life. We had some great performances scheduled both weekends and a handful of musicians and DJs came to unwind at Desert Nights. We can’t wait to welcome everyone back next year.”