Ford is Open to Low-profile Electric Vehicles in the Future, Although it No Longer Has Hatchbacks

Ford may have stopped production of the Fiesta hatchback and the Focus faces a similar fate, but the automaker isn’t strict about going SUV-only. Instead, the brand is open to smaller non-SUV additions to its electric vehicle lineup in Europe, although final decisions on future models have yet to be made.

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Even though Ford has stopped production of the Fiesta hatchback and the Focus in a similar direction, the automaker isn’t strictly sticking to an SUV-only strategy. Instead, the brand is considering smaller non-SUV additions to its EV offering in Europe, although final decisions on future models have yet to be made.

Following the upcoming discontinuation of the Focus in 2025, the Mustang will be the only non-SUV offering in Ford’s lineup. However, a senior official in Europe suggests that this could be changing. Martin Sander, general manager of Ford’s Model e division, said there is “definitely” room in the future electric vehicle lineup for lowered models that may meet the needs of those who prefer non-SUV vehicles.

More: The new Ford Focus ST Edition could be the last hurray for the manual hot hatch

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In an interview with Autocar, Sander explained that Ford “has not made a decision about future products” after introducing two VW-based models to the European market. These include the Ford Explorer and the upcoming Ford Capri, which will share the MEB base with the VW ID.4 and ID.5 respectively.

Last year it was reported that Ford was negotiating with VW for a possible collaboration in the small electric hatchback segment. This could lead to an electric Fiesta successor that complements the upcoming VW ID.2, Skoda Epiq and Cupra Raval. However, we also know that Ford is developing its own electric vehicle architecture, which is expected to enter production by the middle of the decade.

Additionally, there have been reports that a small team at Ford has been secretly working on an entry-level electric vehicle with a starting price of $25,000 and a planned launch date of 2026. When asked about it, Sander refrained from confirming whether this model will be manufactured before bringing it to the European market.

“We are exploring the possibilities of bringing future global Ford products to Europe, but the key principle of our future product range for Europe will be iconic, emotional products,” he said. “We are not jumping back into a volume race just to reach a certain number in the plant or to be in a segment where others are.”

Sander added: “There are values ​​that have made us successful in recent years, such as solid quality and good value for money. We won’t refrain from doing that. These are fundamental core values ​​that Ford has represented worldwide for many years. You will see different qualities in terms of design, interior, performance and features.”

In addition to the aforementioned VW-based crossovers, Ford’s European lineup will soon be expanded to include the all-electric Puma Gen-E and the recently redesigned Mustang Mach-E.

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