Lori Lane, Atlanta Real Estate Marketing Expert, Introduces the Insider's Guide: Why Celebrities Are Flocking to the Atlanta Real Estate Scene - Latest Global News

Lori Lane, Atlanta Real Estate Marketing Expert, Introduces the Insider’s Guide: Why Celebrities Are Flocking to the Atlanta Real Estate Scene

Photo credit: Lori Lane

In Atlanta’s dynamic luxury real estate scene Lori Lane stands out as a respected personality. Lori has held the prestigious positions of President of Berkshire Hathaway HomeServices Georgia Properties New Homes Division and Senior VP of Luxury and Global and has established herself as a prominent figure in the industry. With a focus on excellence and a flair for cultivating lasting partnerships, she leads the highly successful New Homes Division and serves a prestigious clientele of builders and developers throughout metro Atlanta. Additionally, Lori’s role as broker of the Buckhead Luxury Collection office furthers her reputation as a trusted leader in luxury real estate.

Join Lori Lane as we explore the world of Atlanta’s luxury real estate market as we explore her insights and experiences. From Buckhead’s luxury neighborhoods to the transformative developments shaping the city, Lori offers a unique perspective on navigating the dynamic landscape of Atlanta’s real estate scene.

Q: As President of Berkshire Hathaway HomeServices Georgia Properties New Homes Division and Senior VP of Luxury and Global, you have undoubtedly witnessed the evolution of Atlanta’s real estate scene. The Wall Street Journal recently published an article highlighting the trend of celebrities flocking to Georgia for luxury real estate. As an expert in the Atlanta luxury real estate market, could you share your insights on why Atlanta has become such a sought-after celebrity destination in recent years?

Lori Lane: Surely. They know that the trend of celebrities investing in luxury real estate in Georgia, particularly in Atlanta, truly reflects the city’s growing popularity as a sought-after destination for wealthy individuals in the entertainment industry. Our state’s generous tax incentives and production credits have played a critical role in positioning Georgia as a leading center for film and television production. This influx of manufacturing activity has not only boosted the local economy, but has also attracted celebrities drawn to the city’s thriving entertainment scene.

A major attraction is Atlanta’s reputation for offering a high quality of life at a lower cost compared to other major cities such as Los Angeles and New York. We’re finding this to be a big draw for celebrities looking to invest in real estate.

Our city is also known for exclusive dining and world-class entertainment options, offering celebrities the opportunity to enjoy all the benefits of luxury living without sacrificing privacy or comfort.

Another major draw is Atlanta’s strategic location as a major transportation hub with easy access to domestic and international destinations via Hartsfield-Jackson Atlanta International Airport. This is particularly interesting for celebrities who have to travel frequently for work.

In addition to its appeal as a place to live, Atlanta’s vibrant social scene and networking opportunities make it an ideal location for celebrities looking to expand their professional networks and pursue new business ventures. With our blend of Southern hospitality and cosmopolitan charm, Atlanta and its suburbs provide celebrities with the perfect backdrop for work and play.

Lori Lane
Lori Lane

Q: Buckhead has long been synonymous with luxury living in Atlanta. Can you give us some insight into why this neighborhood continues to be a hotspot for affluent homebuyers?

Lori Lane: Buckhead is the shining star of Atlanta’s luxury real estate market, and it’s not hard to see why. First, it’s perfectly located north of downtown, so you’re close to the action without being in the middle of it all. Then you’ll have easy access to world-class dining, shopping and entertainment options. Buckhead is also widely known for its diverse architectural styles, from historic mansions to elegant modern estates. But it’s not just about the houses. Buckhead truly has a community feel with great schools and an integrated atmosphere, making it the ideal place for families and professionals. With a winning combination of luxury, comfort and the unbeatable Atlanta lifestyle, it’s no wonder people flock here to enjoy the ultimate in upscale living.

Q: Can you highlight some of the most exciting developments transforming Atlanta’s luxury real estate landscape?

Lori Lane: Atlanta’s luxury real estate landscape is undergoing a remarkable transformation, fueled by a wave of innovative developments that are redefining the city’s suburban landscape. My New Homes Division looks after two that play a prominent role in this transformation: Trilith and The Homestead at Milton.

Trilith is a master-planned community in Fayetteville, just a short drive from downtown Atlanta. It is adjacent to Trilith Studios, the largest working studio in North America, attracting top talent and production teams from around the world. Based in the city of Trilith, we want to say that Trilith is a place where makers live, create and inspire the world. This walkable community seamlessly combines live, work and play options with a mix of architectural home styles, from micro homes to large estates. There really is something for everyone at Trilith.

We are located and marketing just thirty miles north of Atlanta The Homestead at Milton. Now, this isn’t your typical luxury neighborhood; It is truly a carefully crafted vision of opulence. Nestled in the Milton countryside on a former golf course, it is now home to some of Atlanta’s elite. And the draw? Well, it’s hard to ignore the appeal of the spacious, private lots ranging from 4 to 10 acres that offer unparalleled seclusion, tranquility and a prime location just minutes from the best dining and shopping in North Atlanta.

Together, these two developments represent the future of luxury living in Atlanta and meet the needs and desires of today’s discerning homeowners.

An overview of the future of luxury real estate in Atlanta

It is evident that Atlanta’s luxury real estate market is undergoing a period of unprecedented growth and change. From the timeless elegance of Buckhead to the state-of-the-art developments reshaping the city’s skyline, Atlanta offers a wealth of options for discerning homebuyers looking for the ultimate in luxury living. With its vibrant culture, booming economy and world-class amenities, Atlanta continues to solidify its status as a premier destination for affluent residents and entertainment professionals.

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