Meta-test tools to sell people virtual goods in Horizon Worlds

Meta CEO Mark Zuckerberg wants to get people to buy and sell virtual goods and services – with real money – in the metaverse

The tech billionaire said Monday that his company is testing new tools that allow creators to earn money on things they create that will only exist in the virtual world. Zuckerberg believes that the initiative will stimulate creativity and allow digitally minded individuals to earn a living in the connected 3D virtual and augmented reality environments that shape the metaverse.

“The metaverse – by the nature of being unrestricted by physical space – will bring a new level of creativity and open up new opportunities for the next generation of creators and companies to pursue their passions and make a living,” Zuckerberg said in a video posted in virtual reality and blog post Monday. “Creators and entrepreneurs will have more freedom to find a business model that works for them.”

For now, only a handful of users will be able to sell what they have built. But Zuckerberg expects to make similar opportunities available to all creators in the line.

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What’s for sale?

So what can you buy in Meta’s Horizon Worlds, the virtual video game that users can access through the company Oculus headset, Zuckerberg said users can buy goods like add-on fashion accessories, while users can spend money to gain access to a new or limited part of a given virtual world built in Horizon Worlds. Meta will also pay select makers as they build very popular worlds that are frequently visited.

“For now, in this limited test, creators will be rewarded for building worlds that attract the most time spent, but over time we can develop these goals, for example, to encourage creators to develop new tools or features. to assume that we are rolling out, ”Meta said in a statement.

Plenty of commerce already playing in other corners of the metavers. For example, rapper Snoop Dogg has virtual land in The SandBox, the Microsoft Windows version of a virtual world. His purchase required a fan to pay $ 450,000 to buy a virtual plot next to him, according to a report by Decrypt, a krypton news site.

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Zuckerberg wants users to be able to make similar transactions in Horizon Worlds, while noting that the company will have to experiment before it gets better.

“It’s clear that the ability to sell virtual goods and take them from one world to another will be an important part of it. But first there must be things that people want to buy in order to get that economy go, “he said. “And I think the things that ultimately work in these digital products are just a little bit different than what you’d expect from the physical world. That requires a lot of experimentation and creativity.”

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